Speaking at his maiden press conference as President of Chocolate City, M.I said any artiste with the intent of working under the label must be hard working and should have been able to record close to 100 songs as well as have about 10,000 followers.
The ‘chairman’ also stated that any artiste looking to join the music power house must have a home base, meaning that he or she must first be a star in their locality.
“This is very important”, the rapper stated “because there will be no need for you to say, ‘give me a chance’. They love fame, spotlight, and money. But that is the secret. You have to be a fan of music first, because the people you call mentors have a large knowledge of music”.
Chocolate City, which started from Jos, Plateau State, is currently home to Jesse Jagz, Pryse, Victoria Kimani, Nosa, Moti Cakes, Dice Ailes, Milli, Koker, DJs Lambo and Caise, Ruby, Kahli Abdu & VHS Safari, Loose Kaynon and Ice Prince, who also doubles as the label’s Vice President.